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双渠道供应链下的零售商渠道决策研究:消费者行为视角(科研启动)

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  • Affiliation of Participant(s):交通运输学院

  • Leading Scientist:曾丽华

  • Status:进行

  • Classification of Project:科研启动基金

  • Type of Project:Application Research

  • Nature of Project:PROJECTNATURE_ID938672

  • Supported by:无依托项目研究成果

  • Project Participants:曾丽华,胡永仕,吴桐雨

  • Project Number:5701

  • Date of Project Approval:2020-01-01

  • Scheduled completion time:2022-12-30

  • Date of Project Initiation:2020-01-01

  • Project Approval Number:闽工院科研〔2020〕9号


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